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<br>By Allison Lampert<br> |
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<br>LAS VEGAS, Oct 22 (Reuters) - At the world's greatest market program in Las Vegas luxury jets are tempting purchasers with their streamlined shapes, plush cabins - and increasingly, their use of alternative fuels.<br> |
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<br>Fuel manufacturers and jetmakers are keen to showcase novel kinds of air travel fuel deemed less hazardous to the climate, from [utilized cooking](https://www.energy-xprt.com/companies/mission-newenergy-limited-36048) oil to the distinctly less [attractive meat](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) waste.<br> |
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<br>Business jet operators, like airline companies, have actually bowed to environmental pressure on air travel and dedicated to halving carbon emissions by 2050 compared with 2005.<br> |
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<br>Their hope is that fuel to suppress emissions might make service jets more attractive to environmentally mindful buyers - especially corporations dealing with questions over sustainability from investors or green campaign groups.<br> |
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<br>The availability of less [contaminating personal](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) jets could likewise spare the abundant and popular the unfavorable promotion experienced by [Britain's Prince](https://www.google.com/search?kgmid=/m/0cqd_rb) Harry and his better half Meghan over a current personal jet journey to southern France.<br> |
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<br>Five Gulfstream jets on screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.<br> |
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<br>The most recent waste-based fuels consist of "fats, grease and oils that are byproducts of the food market," stated Bryan Sherbacow, primary business officer of Boston-based [biofuel](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) manufacturer World Energy, which [produces fuel](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) from meat waste used by Gulfstream.<br> |
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<br>"All of our item is inedible."<br> |
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<br>A few of the other 79 aircraft on screen are anticipated to be powered by 150,000 gallons of other sustainable fuel blends expected to be pumped at the show.<br> |
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<br>FLIGHT SHAMING<br> |
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<br>Private jets account for less than 0.1% of overall yearly carbon emissions worldwide, but can emit, typically, up to 20 times more carbon emissions per passenger mile than jetliners, according to the London-based personal charter company Victor.<br> |
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<br>Prince Harry has protected his occasional usage of [personal jets](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) to guarantee his household's safety, and has said that on the [uncommon occasions](https://www.zonebourse.com/cours/action/MISSION-NEWENERGY-LIMITED-8557641/) he does not fly commercially he offsets his emissions.<br> |
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<br>But [planemakers](https://www.zoominfo.com/c/mission-newenergy/346542889) say events such as the furore over his schedule have added fresh difficulties for a market currently aiming to validate its contribution to cutting business expenses.<br> |
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<br>"Incidents of flight shaming involving using private jets are unfortunate when you think about that our market has actually provided fuel effectiveness enhancements of 40% over the past 40 years," [stated Bombardier](https://www.google.com/search?kgmid=/m/0cqd_rb) Aviation President David Coleal.<br> |
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<br>Bombardier believes [increased sustainable](https://www.crunchbase.com/organization/mission-newenergy) fuel usage will assist the industry make inroads with corporations and [rich purchasers](https://www.crunchbase.com/organization/mission-newenergy). According to industry data, billionaires just have a 19% service jet [ownership](https://www.zonebourse.com/cours/action/MISSION-NEWENERGY-LIMITED-8557641/) rate.<br> |
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<br>But even an image transformation - with jets sporting stickers like "this airplane flies on eco-friendly fuels" and organisers adding alternative fuel pumps for going to aircrafts - is unlikely to please all critics at the Oct 22-24 luxury jet event.<br> |
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<br>Environmentalists and some analysts remain hesitant that biojetfuels, usually combined 50-50 with kerosene, will make a substantial influence on public [understandings](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) about luxury travel.<br> |
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<br>"No quantity of [jatropha curcas](https://www.nasdaq.com/market-activity/ipos/overview?dealId=804419-65608) or Brazil-nut fuel can make service jets look eco-friendly," stated air travel [expert Richard](https://www.crunchbase.com/organization/mission-newenergy) Aboulafia.<br> |
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<br>Demand from service jet operators for [eco-friendly fuels](https://pitchbook.com/profiles/company/51278-86) now far [surpasses](https://www.energy-xprt.com/companies/mission-newenergy-limited-36048) supply and their interest could drive future production, Sherbacow said.<br> |
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<br>World Energy, which produces 40 million gallons of [biofuel](https://www.pinterest.com.au/missionnewenergy/) at its California plant, might expand production approximately 150 million gallons by 2022.<br> |
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<br>Corporate charter business and consultants are also seeing more interest from clients who wish to buy carbon credits to offset emissions from their [flights](https://www.investing.com/equities/mission-newenergy-ltd-company-profile).<br> |
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<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions contributed in a business jet utilization research study his company recently finished for a Fortune 500 business.<br> |
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<br>"At the end of the day, I think that price, expense per hour, variety, speed and efficiency, that's still the (sales) driver. But I believe people are becoming more knowledgeable about the sustainability of operations and how it affects the world." (Reporting By Allison Lampert, Editing by [Tim Hepher](https://forest500.org/rankings/companies/mission-newenergy-limited) and Alexandra Hudson)<br> |
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